rhino’s energy - be wild!

7-Eleven goes wild

News of 16/2/2009



Press release rhino´s energy GmbH

Strong stuff!

In most parts of the American east coast there now is only one thing to do: be wild – with rhino’s energy.

7-Eleven, one of the world’s largest supermarket chains running 35,000 stores in 18 countries, will be offering the authentic energy-kick for mavericks, revolutionaries and trendsetters in participating stores in various states of the mid Atlantic Area.

Starting from February rhino’s energy drink will be available in 8,3fl.oz., 8,3fl.oz. sugar free and 16fl.oz. cans. Stronger than ever, the rhino will be continuing its triumphant success in all five continents – passionately, unconditionally and ultimately hot.

If rhino’s is an elixir of life, 7-eleven is a way of life.
What started out as an ice house in Dallas 80 years ago has grown and evolved into the world’s largest operator, franchisor and licensor of convenience stores offering a great selection of fresh and high-quality products around the clock: just perfect for party people and bohemians.

rhino’s kickoff at 7-eleven will be accompanied by billboards and TV-spots during the super bowl.
Capturing the 1020 7-eleven stores between Massachusetts and Florida will only be rhino’s first step; considering the chain’s enormous growth in the USA and Asia, the rhino will be happy to play along during this incredible and wild trip of success around the world.

To rhino’s CEO and visionary Marco Zielinski, the brand new deal with 7-eleven is a substantial progress: “We are proud that we won 7-eleven as a partner.
It confirms us in our belief that the international market asks for just what we offer: “strong stuff”.
And from now on, millions of Americans will be thrilled by it 24-7 at 7-eleven.

rhino’s energy – be east coast.