rhino’s energy goes on the offensive with “Terminator”

“Putting an exclamation point on the market with startling campaigns in 2009” – the German producers of the rhino's energy drink, has great plans for this year. The cooperation with Bild.de and Sony Pictures at the opening of “Terminator salvation: the future begins” on
June 4, 2009 kicks off the offensive focusing on retail trade chains, beverage stores and petrol stations.

Special branded displays are to spread the “strong stuff” among people – and there’s a lot to win, too: a fighter jet pilot training of jollydays.de, a racing taxi tour in an Ascari KZ1 and three strictly limited watches from the Police “Terminator Collection”.

“Terminator, Bild.de, Sony Pictures - they all are popular brands. We are glad to have our name mentioned in the same breath with them”, rhino’s CEO Marco Zielinski proudly states.